Quantitative Economics
Journal Of The Econometric Society
Edited by: Stéphane Bonhomme • Print ISSN: 1759-7323 • Online ISSN: 1759-7331
Quantitative Economics: May, 2023, Volume 14, Issue 2
Estimating Demand for Differentiated Products with Zeroes in Market Share Data
https://doi.org/10.3982/QE1593
p. 381-418
Amit Gandhi, Zhentong Lu, Xiaoxia Shi
In this paper, we introduce a new approach to estimating differentiated product demand systems that allows for products with zero sales in the data. Zeroes in demand are a common problem in differentiated product markets, but fall outside the scope of existing demand estimation techniques. We show that with a lower bound imposed on the expected sales quantities, we can construct upper and lower bounds for the conditional expectation of the inverse demand. These bounds can be translated into moment inequalities that are shown to yield consistent and asymptotically normal point estimators for demand parameters under natural conditions. In Monte Carlo simulations, we demonstrate that the new approach works well even when the fraction of zeroes is as high as 95%. We apply our estimator to supermarket scanner data and find that correcting the bias caused by zeroes has important empirical implications, for example, price elasticities become twice as large when zeroes are properly controlled.
Full Content: Print
Supplemental Material
Supplement to "Estimating Demand for Differentiated Products with Zeroes in Market Share Data"
Amit Gandhi, Zhentong Lu, and Xiaoxia Shi
Supplement to "Estimating Demand for Differentiated Products with Zeroes in Market Share Data"
Amit Gandhi, Zhentong Lu, and Xiaoxia Shi
Journal News
March 5, 2024
Announcing the New Journal Editors
The terms of the Editors of the Econometric Society's three journals end June 30, 2025. We are pleased to announce the incoming Editors and to thank the outgoing Editors for their excellent and continuing service.
Econometrica: Since 2019, Guido Imbens has served as the 14th Editor of Econometrica. On July 1, 2025, Marina Halac will become the Editor.
Quantitative Economics: Stéphane Bonhomme has been the Editor of Quantitative Economics since 2021. His successor will be Bernard Salanié.
Theoretical Economics: The Editor of Theoretical Economics since 2021 has been Simon Board. Taking over for him in July 2025 will be Federico Echenique.
Guido, Stéphane, and Simon have been outstanding Editors. We are grateful to them for the work they have done and will continue to do, and we look forward to further congratulating them next year. We believe Marina, Bernard, and Federico will be outstanding successors and we thank them in advance for their service.
Finally, we are grateful to Larry Samuelson for chairing all three search committees, and we thank the search committee members for their hard and fruitful work:
Econometrica: Christian Dustmann, Lars Hansen, Alessandro Lizzeri, George Mailath, Ariel Pakes, Helene Rey, and Elie Tamer.
QE: Kate Ho, Michael Keane, Felix Kubler, Whitney Newey, and Frank Schorfheide.
TE: Jeff Ely, Johannes Horner, Gilat Levy, Meg Meyer, and Ran Spiegler.
